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From the category archives: online
online
An article published early this year, detailing the growth of online shopping, illustrates the need for e-retailers to choose their fulfilment and delivery providers carefully.
According to the article printed in the Telegraph, online retail sales in the UK will hit £107bn – a rise of 17% from last year and breaking the £100bn mark.
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Last week, our Director of Marketing & Communications, Melanie Darvall, was invited to celebrate the first birthday of the Keep Me Posted Campaign which was hosted by Baroness Wilcox at the House of Lords.
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Do you want to be able to meet the increasing demand from your customers and be able to see information about where their item is within our network?
Well now you can!
We have launched a new service to join our Packets & Parcels portfolio which allows you to track your items with us. P&P Insight gives e-retailers complete visibility of their packets and parcels through our entire network before we hand over the items to our delivery partner.
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In recent years postal mail has been in decline, with an increasing number of businesses opting to use online statements and communications instead of offering a paper based option. Public resistance to receiving and sending private information online has steadily eroded and, coupled with more flexible web access by any device from any location, organisations fear losing customers if they don’t provide billing and other information online. But on the other hand, they could also lose customers by simply denying them the right to choose how they receive their bills.
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When online retailers first started out their sites were mainly visited by people who knew exactly what they wanted and would quickly decide whether they would buy an item. Overtime however, online shopping has matured to the point where shoppers browse pages as they would a high street store.
This online trend for ‘Window shopping’ means shoppers now browse sites – sometimes even loading up shopping carts - before leaving with many of them never returning. Why they decide to not buy could be because of a number of reasons; you do not want uncertainty to be one of them.
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Over the past decade, Hybrid Mail has grown. Businesses are becoming more aware to the benefits that this mail solution has for their company. The most appealing benefit to businesses is that they are able to send out volumes of mail to their customers by the click of a button without having to leave their PC!
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Whether you’re an ecommerce or mail order company sending out large volumes of goods, we know that your customers are the important part of the process.
When your consumers place an order not only do they expect efficiency, but they also want to receive a good customer experience. They want their itms to arrive in the best condition from when they were first shipped.
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Sales, sales, sales! The Christmas period is a big revenue source for many retailers - and the big discounts on offer will always be attractive.
So who did the best this season – traditional bricks & mortar shops or their online competitors?
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