Gold and silver wins for TNT Post at DMA Awards
Dec
8
Written by:
12/8/2011
• Gold for Best Customer Acquisition campaign
• Silver for Best Use of Door Drop
London 08th December: TNT Post UK in collaboration with Acxiom were double winners at
the annual DMA Awards, winning Gold for Best Customer Acquisition campaign and Silver
for Best Use of Door Drop at the prestigious awards ceremony held in London 7 December.
It was an excellent night for TNT Post UK as their clients also picked up Gold and Bronze in
the Best Use of Door Drop category, completing the hat trick.
The award winning campaign sees TNT Post deliver a creative paper bag to households to
drive consumers to an online survey on consumption habits . Upon completion of the survey
they are rewarded with a box of Thorntons chocolates delivered to their home the following
day.
Mark Davies, Managing Director of TNT Post Doordrop Media, who collected the awards,
said:
“These awards are truly prestigious and I am really proud that the huge team involved with
the campaign have been recognised by the DM industry. It is also a double bonus that we
won these awards in the first year of our headline sponsorship of the event.”
2011 has been an award winning year for the door drop team at TNT Post with the DMA
Award wins following on from being named as the Institute of Promotional Marketing's
Direct Marketing Supplier of the Year 2011 for the second year running in its annual Cogs
awards.